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House ads

House Ads are ads that are images that are displayed in the standard ad container when there are no programmatic ads available (no fill). These are images that the app developer uploads to the developers console to be used to advertise new app features, app promotions, and app tutorials. Developers have the option to add a link to the image that will let the user click through to a specific destination. App developers can also add an event to the image so that when the user clicks through, the event will trigger a specific action (e.g., open a specific screen app or feature).

House ads are available in 400x600, 300x250, 400x300, 1600x600, 400x60, 728x90 sizes and have a size limitation of 100kb.

note

The size of the House ad used is the same as the standard ad containers that are used in your app.

important

House ads are not to be used with external ad campaigns. External ad campaigns are managed and monitored by Overwolf.

Uploading House Ads

House ads are uploaded through the developers console.

To upload House ads images:

  1. Open your Developers console.
  2. In the left side menu, press House Ads.
  3. Upload your image to the corresponding image size pane. Use only PNG or JPG formatted images. See the example below.
  4. Enter a link that will open when the image is pressed. (optional)
  5. Enter an event name for an event listener in your app that will trigger actions. (optional)
  6. Use the Ad activated slider to activate/deactivate the ad.
  7. When complete, press Save.

House ads size pane example.

House ads example

House ads events

You can configure your house ad with an event listener in order to trigger actions based on events. For example:

owAdInstance.addEventListener('house_ad_action', (e) => {
console.log('house_ad_action', e);
});

When this action is triggered, you will receive the following response:

result:
{
"action": "NAME"
}